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1stepsystem- A One Step Internet Marketing Revolution
1StepSystem is basically a Complete Automated Home Business, and is promoted as “Hands Free Income”. Co-Founders Rod Stinson and Chris Koehl are known for being tops at what they do, with incredible track records. Rod was rated as “One of the Top 20 Network Marketers in the World”, and is a top producer in several MLM companies, hundreds of thousands of people in his downlines. Chris is an expert internet marketer and had created the online marketing system for many companies. Amongst them are Xango, Oasis Wellness Network, Pro-Step, SeaSilver, LifeForce International, Mannatech, My Golden Leads.com, Best Leads.com, Precision MLM.com and Credit Secrets. Both Rod and Chris wanted to build an organization where people who have ventured into network marketing unsuccessfully over the years could finally have the chance to become successful.
As contrast to traditional concepts of Direct Marketing , there were many difficulties in introducing the system to anyone and more specifically if we ask our freinds and relatives to understand the system.Being on the inside track developing online systems, Chris knows the downsides of MLMs, and why people failed. He quoted in his biography, “Sometimes the problem was the product being marketed, sometimes it was the pay plan, sometimes it was the owner or administrators of my system, and sometimes it was all three. Needless to say it was frustrating. I spent years perfecting my online system but could never find the right business model to plug it into then…Rod Called. You know, sometimes you know, when you know…5 minutes into our conversation I began to get goose bumps, the idea Rod had was exactly what my system needed to be married to – and by doing so, all the previous challenges would be eliminated.”
The idea Rod and Chris had with the 1StepSystem was to build a company where those that had been unsuccessful with network marketing in the past, could finally be given a way to become extremely successful. The ‘system’ has been very good to them and they wanted to find a way to give a little ‘pay-back’. You know what? That’s exactly what they’re doing. Chris and Rod are offering an unheard of 83.7% payout, that’s next to impossible to beat. As a matter of fact, I’m told, that it’s the highest percentage ever offered in the history of the network marketing industry. Now get this, there’s no selling involved at all and the price is affordable and not even close to what most of those companies are charging out there. The prospective customer starts by being directed to a website, once there he signs up for a FREE 37 Minute Tele-seminar.
The product “Ultimate Marketers Tool Box” is like a personal digital library of the most effective marketing strategies known to man. It’s the digital product in the virtual back office of 1StepSystem. The marketing strategies and tools provided along with proprietary marketing software in the box are responsible for hundreds of millions of dollars worth of sales in any business, online or off.
“I don’t even need to communicate with my prospects, and they send me $500 directly into my account,” says Dawn Henderson. “On my first sale, I practically made back all the money I initially laid out, and I did that in less than an hour after I joined.” Laura Goodman said, “I have tried so many other MLM & Network Marketing opportunities and had always failed. This is the first time I have ever had success at it, and it’s the least I’ve ever had to work.” According to David Track, Leading QA for the 1StepSystem, “I would easily pay $500 for the “ultimate marketer tool box” which consists of proprietary software and other marketing tools designed to help increase sales in any business, whether online or off. Being the owner of an invention marketing company, it has already helped us immensely in our marketing efforts, and has also assisted me in rapidly growing the 1StepSystem business. In fact, I am already earning more with the 1StepSystem then I do at my own company, and I started 1/28/06!”
When I looked into the 1StepSystem for the first time it was back on February 8th. I did a Google search after receiving an email from a fellow marketer. When I did the Google search it, if you can believe this, only brought back (1) link! That’s right (1) link that happen to be to a thread in a pretty well know Forum. It was the standard beginning thread, “Does anyone out there know anything about the 1StepSystem”? To which there were about 4 responses and 2 more questions. The responses seemed favorable and one of them even included a phone number so I gave the fella a call. He fed me with a head full of knowledge about the program and I really considered joining – but it was a little more investment than I could make without the approval of the banker (my wife) so I had to wait. While waiting I talked myself out of doing it – figures huh. Well I went back to the Net a week or so later and Googled the 1StepSystem again and you know what, I came back with 400+ links!! I started checking them out and you wouldn’t believe the forum entries now, this guy made $4350 in 5 days, this other lady made $3,000 in her first 24hrs and this fella over here’s made over $11,000 in the last 2 weeks. Well, that put me over and now I’ve invested in the 1StepSystem too, and now I’m building up one of those “I made $XX,XXX in this many days” stories myself!
8 Steps To Irresistible Email Copy Every Time
=> Step #1 – WHO DO YOU THINK YOU`RE TALKING TO?
Before you sit down to write your email sales letter, you`ve got to determine exactly who your audience is. This is a master key to getting results from email marketing.
Ask yourself these questions:
- What do your prospects/customers want?
- What frustrates your prospects/customers most?
- Who else is selling something similar to you?
- Why should your prospects/customers believe you?
- Why should prospects/customers respond to you instead of someone else?
- What kind of appeals will your target market respond to?
=> Step #2 – A GREAT SUBJECT IS YOUR OBJECT
Before an email can generate results, recipients need to open it. But what can you do to spark their interest and get their interest “motor” revved up?
Your SUBJECT LINE is the key.
There are four types of email formulas you can use as a guide in crafting your email. Each has a different PSYCHOLOGICAL APPEAL that works like magic on consumers. Here are some examples:
- State a powerful benefit – “Empowerism Satisfies Your Need for Leads”
- Pique curiosity – “Empowerism Has Uncovered the Secrets of Success”
- Write your subject line with a news angle – “Empowerism Launches RSVP For Those Who Want to Double Their Money Fast!”
- Offer Immediate Gratification – “With Empowerism RSVP, you can start the money wheels turning before the sun goes down tonight”
Here`s an important “homework assignment”: Write at least 25 SUBJECT LINES before you decide on which one to use. Take the best two and test them against each other in your marketing campaign. (Save the “losers” to use for other purposes or spruce up later.)
=> Step #3 – WHAT`S IN IT FOR THEM?
Sit down and write every conceivable benefit your product has. Don`t know the difference between features and benefits? Features describe the product; benefits describe the results of using the product. Features appeal to logic…logic justifies emotion…emotion drives sales (see below).
Here`s a rule of thumb for benefits: ask yourself “What can my product or service do for my customer?” Then begin to write your letter telling your reader WHAT`S IN IT FOR THEM. Tell them how much better life will be for them after they buy from you. Tell them how much better they`ll feel. Tell them how their peers will respect them more.
=> Step #4 – AN EMOTIONAL APPEAL
When promoting anything to anybody, you must remember that buying decisions are based upon emotion and later backed up by logic. Before you write a single word, determine what emotional hot buttons you need to push to “jumpstart” your prospect.
Selling health supplements? Go for the “fear of illness” button with “A Natural Way to Save Your Eyesight.” Selling political bumper stickers? Hit the “anger” button with: “Let the President Know What You Think of His Policies.” Other buttons include: curiosity, greed, ego, vanity, hope, and/or fear of scarcity or security.
=> Step #5 – A NAME YOU CAN TRUST
To convince people to buy your product or service, you must make them believe that your offer is credible and that you (or your product) will deliver as promised.
How do you do that? Here are three ways you can build credibility with the readers of your sales letter:
- Provide testimonials.
- Include endorsement letters from authority figures in your industry
- Make your offer and promises sincere and believable.
=> Step #6 – A GUARANTEE
Nowadays, trying to sell without some type of guarantee is a losing proposition. You`ve got to have one. And the stronger your guarantee, the better your response will be. And, believe it or not, although most people will NOT ask for a refund, they`ll trust your offer knowing that you stand behind it.
You can offer a 24-hour, 30-day, 60-day, 90-day, or even a full-year. And here`s an interesting fact: The longer the time period, the fewer returns you`ll have! It`s human nature to procrastinate, so the more time someone thinks they have to get a refund, the more they`ll put it off or forget about the refund altogether.
=> Step #7 – DON`T FORGET TO ASK
It happens all the time. Someone makes a fantastic sales presentation, and then doesn`t close the deal because he/she didn`t clearly ask for the order or made the process confusing rather than simple.
- From the Research Department: Statistics show that you need to ask for the order at least three times to close substantial sales. (Some studies put the number at 7!)
If you can, offer several ways for your prospects to order — consumers love choice. It tells them, “You`re talking directly to me and meeting my unique needs.” If you only offer one way to order, make it crystal clear how AND how easy it is. Describe it in detail and ask for the order. Then ask again.
=> Step #8 – THE EYES HAVE IT
It`s a well-known fact: Large blocks of copy are intimidating and will often send people running for the hills or at least the Delete button.
The solution? Break up paragraphs into two to four sentences. Use several subheadings throughout the email letter. And use asterisks, dashes, and ellipses (…) to give your copy more rhythm. Bullet points are excellent eye-catchers – use them whenever appropriate.